Sitting recently with a client we started throwing out ideas on what we can do with their sites. The client had no pre-conceived notions about what was possible and was open to new ideas and suggestions. Although the discussion was detailed, here are some of the ideas which came up that might help you get [...]
Archive for March, 2011
Why India is such an excellent destination for website design and pitfalls to watch for.
Posted by Ron on March 30th, 2011
My latest article on why i think India is a great destination to outsource webdesign services. But there are some cautions also thrown in there. View the article here: http://miracleworx.com/website-design-in-india.htm Cheers, Ron
A graduate of rediff.com – my four and half years at India’s best dotcom
Posted by Ron on March 29th, 2011
My education notwithstanding I am a product of rediff.com. I joined at the age of 21, my first real corporate job. Before that I had several small time entrepreneural ventures such as assembling computers, teaching basic computer courses, writing software and for a short while repairing computers as well. But my defining experience was at rediff. [...]
By Invitation – Branding basics by Prashant Pinge
Posted by Ron on March 28th, 2011
When I started looking around for contributors to this blog, one of the first names that came to my mind was my dear friend Prashant Pinge. He is by profession a top class marketing and branding consultant but first and foremost he is a story teller! That is why I am really excited to have [...]
Posted in Web Strategy 
Tags: branding and marketing, brands, media panther, prashant pinge 
No Comments »There’s more to life than 1′s and 0′s – Sheetal Goel
Posted by Sheetal Goel on March 24th, 2011
Apologies for disappearing after my debut article. I can make an excuse that I was unwell, that I was travelling, that workload didn’t permit me, etc. Or I can tell you the truth. I got a Blackberry. If you have one too, you’re probably sniggering or nodding your head in understanding. I mean, I’ve turned [...]
IAMAI releases report on online commerce in India – shows a whopping 31,598 crores in ecommerce transactions
Posted by Ron on March 23rd, 2011
IAMAI in association with IMRB International has just released their ‘Report on Online Commerce’ in India. You can download the report from here The report overall seems bullish on India’s growth in ecommerce services. The report predicts net commerce in India as INR 31,598 crores which is a mind boggling sum for a country like India [...]
Has Search Engine Marketing Fundamentally Changed Over the Years?
Posted by Ron on March 19th, 2011
A client pointed out recently that we seem to be using many of the same techniques for SEO that we were using 7-8 years ago. After the initial indignation I got to thinking about this. Those of us in the technology business tend to consider a change in technology as a given. So shouldn’t it [...]
A difficult leap for online service providers going from free to paid services
Posted by Ron on March 10th, 2011
Slowly and steadily the freebies on the net are being withdrawn and paid services introduced in their stead. And this is with good reason. The inital heady days of the web where dotcoms traded free services for headcounts is not longer sustainable. With the world economy in doldrums and rising costs of infrastructure and manpower, [...]
Posted in Web Design, Web Strategy Tags: free services, online service providers, paid services No Comments »Will social media sites replace Blogs, has Facebook killed the blog? Not likely.
Posted by Ron on March 7th, 2011
A recent study done by Pew Research Centre titled Generations Online 2010 threw up a host of questions regarding the relevancy of the blog versus the new social mediums like Facebook and Twitter. Here is an excerpt from the study… Few of the activities covered in this report have decreased in popularity for any age group, [...]
Posted in Search Engine Marketing, Web Strategy Tags: blogs, Facebook, facebook versus blogs No Comments »By Invitation – The new (online) world order – Sheetal Goel
Posted by Ron on March 3rd, 2011
I have the pleasure of introducing a great friend and colleague of mine, Ms.Sheetal Goel. She has years of experience working in the online as well as the ad world. Combined with her natural flair and naughty sense of humour she gives us a unique perspective on the online world. Although currently on a sabbatical she has [...]
